Following the Trail of Rockstud:
Valentino's Red and Burgundy Influence
Year : 2023
AI-Assisted Conceptual Design — Uncommissioned Brand Study
Inspired by: Valentino’s brand identity, Rockstud motif, red and burgundy color palette, Italian cultural heritage
A conceptual cubic pop-up store placed in the heart of an Italian square, inspired by Valentino’s red and burgundy aesthetic. The design blends high fashion and architecture through bold color, signature rockstud elements, and a sleek modern form that contrasts with the historical surroundings.
The project merges minimalist geometry with the richness of Valentino’s visual language. Drawing from Italian architecture and fashion culture, the design reinterprets the Rockstud motif through both structural and atmospheric elements, evoking elegance, modernity, and brand storytelling.
Valentino's Signature Rockstuds: Embedded into the facade for a luxurious, tactile effect
Red and Burgundy Curtains: Interior layers inspired by Valentino’s signature color direction
Cubic Architecture: Modernist form placed in contrast with a historic Italian piazza
Italian Streetscape Context: Designed from an aerial perspective to highlight spatial integration
Minimalist Interior with Italian Accents: Refined furniture, materials, and color blocking
Facade Details: External textures that echo Valentino's bold yet refined identity
Developed using MidJourney assisted AI
This project showcases independent design studies developed for creative exploration purposes. Each work is inspired by the visual identity, storytelling, or design language of existing brands. These projects are not affiliated with or commissioned by the respective brands. They are intended as personal studies in branding, spatial design, and storytelling through architecture and interiors.
